Kirin Beer
Toride factory

Events & News

November 21, 2025: JR East x Kirin Beer Toride Factory Joint Project
A special tour is being held exclusively for people aged 20 and over!
November 7, 2025: Due to popular demand, additional events have been decided!
We are holding the "Ichiban Shibori Deliciousness Experience Tour" where you can experience tasting Kirin Home Tap!
July 18, 2025: Kirin Beer Toride Factory's summer holiday special event
"Experience the production line with live footage from a packaging factory!"
January 18, 2024: Toride City Tourism Promotional Video [Part 2] "Sakura Maya's Exquisite Fortress Tour - Experience the Charm of the Fortress" released!
August 31, 2021: Online factory tour "Enjoy 360°. Experience the deliciousness KIRIN ICHIBAN Shibori online tour" now available
October 8, 2020: Connecting hop producing areas with factory tours! IoA factory tours open to the public

Take a tour

See, learn, and taste. This tour is perfect for beer lovers, as it allows you to fully experience the dedication and deliciousness of KIRIN ICHIBAN Draft Beer.

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The contents may be changed due to circumstances.

Experience the ingredients used in beer by touching them.

You can compare the first-pressed wort and the second-pressed wort and experience the difference in color and taste.

The tour concludes with a tasting corner where each glass is poured with care.

Want to know more about the tour?

KIRIN ICHIBAN Tour Special Page

For an introduction to the tour highlights and an online factory tour that you can enjoy at home, click here

Factory Tour Overview

*Only for those aged 20 or over

Travel time: Approximately 90 minutes

Paid (500 yen per person, tax included)

* Guests under the age of 20 may also be accompanied.

Travel time: Approximately 80 minutes

Fee applies (500 yen per person aged 20 and over, tax included)

The tour content of the "KIRIN ICHIBAN Shibori Deliciousness Experience Tour", which is limited to those aged 20 and over, is the same as the regular "KIRIN ICHIBAN Deliciousness Experience Tour".

Factory tour reservations

Reservation page

Confirmation and cancellation of reservation

buy

We have a selection of Kirin factory tour exclusive items that are extremely popular as souvenirs.

There are lots of sweets and goods that you can only buy here

Label Coaster Set

Ichiban Shibori special tumbler

Kirin Factory Shop

Experience

Kirin Home Tap "Server Exhibition" and "Tasting Experience Event ^*" currently being held at Kirin Beer Factory

For those who sign a contract with the factory, we offer factory-exclusive benefits.

*Some factories do not offer tasting sessions.

Home Tap Experience

learn